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I’ve been in startups for over a decade — across sales, marketing, growth, and operations. I’ve worn most hats, sometimes all at once.
Over the years, I’ve been everything from an individual contributor to a Head of Growth, Director, and Founder. Most often, founders bring me on as their first commercial hire — full-time or fractional — to help get traction, build a function from scratch, and scale up.
I know what it’s like to be a team of one. I’ve built the systems, run the experiments, talked to the customers, and eventually, built out the team.
And I won’t sugarcoat it: building a company is hard. It’s rewarding, but also brutal — limited resources, shifting markets, daily fires. I’ve seen the wins and earned the battle scars.
Through all of it, I’ve developed a deep understanding of what it takes to get from pre-seed to Series A — and to set things up for long-term, sustainable growth.
I’ve helped startups go from $0 to $5M ARR and raise over $50M in funding (though you won’t see those numbers plastered everywhere — I value my clients’ trust more than public bragging rights).
These days, I spend my time helping early-stage founders navigate the messy, high-stakes, high-reward early days.

Startup Growth Rate Calculator

Use this startup growth rate calculator to project monthly revenue, burn, runway, default alive status, and time to profitability. The goal is not a pretty number. The goal is a plan you can defend.

Inputs

This model compounds revenue and expenses monthly. Capital needed is the extra cash to avoid going negative before profitability.

Results

Default Alive?
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Cash remains ≥ 0 until profitable
Profitable in
—
Months until revenue ≥ expenses
Capital Needed
—
Extra cash to survive to profitability
Revenue
Expenses
Cash
Month Revenue Expenses Profit Cash End
—

Read your results like an operator

Default alive vs default dead

Default alive means cash never goes negative before profitability. Your current plan survives. Default dead means you run out first. Treat that as a decision point, not a failure.

Months to profitability

This is your break even clock. If the number is longer than your credible runway or investor timeline, the plan needs a change.

Capital needed

The minimum top up that keeps cash greater than or equal to zero until break even. Use it to size a raise or to set the target for burn cuts.

Time to ARR target

Ground your goal in math. If the months exceed your strategic horizon, adjust growth assumptions or the target.

What to do next. quick playbooks

Scenario A. Default dead

Tighten the plan so cash never dips below zero. Reduce burn with a temporary hiring pause, slower vendor ramp, or cheaper infrastructure. Raise growth quality by focusing on fewer and higher intent channels. Or raise a small bridge. Re run until capital needed is zero or a number you can actually raise.

Scenario B. Default alive but break even is far away

Pull break even forward. Accelerate activation and expansion, slow expense growth for the next two quarters, or add a modest raise to buy time for compounding. Optimize for time, not just the headline growth rate.

Scenario C. Profitable within a few months

Plan to cross and stay across. Smooth expenses to avoid last mile cash dips. Then set reinvestment rules. For example, reinvest 30 to 40 percent of net new profit into the highest ROI channel each month.

Scenario D. Time to ARR goal is too slow

Keep default alive intact while you focus on one proven acquisition motion, improve conversion on the same spend, and introduce pricing or packaging that lifts ARPU without hurting activation.

FAQ

What is a good startup growth rate

Early stage B2B SaaS often lands between five and twenty percent monthly depending on fit and retention. Rates compress as you scale.

Should I model users or revenue

Revenue. If you start with users, convert to revenue using realistic conversion and ARPU so the cash view stays honest.

The model says default dead. now what

You have three levers. Raise capital, grow revenue faster, or lower burn so cash stays greater than or equal to zero until profitable.

Want help with growth?

Let’s talk.